Website build
Custom, mobile-first agency sites that quote fast and load faster — built around how insurance shoppers actually decide.
Insurance web design & local SEO
Kisil Media designs fast, conversion-focused websites and local SEO systems for independent P&C agencies. Built by an agency owner who understands how insurance shoppers search, compare, and request coverage.
Get a free 5-point website audit showing the biggest SEO, trust, mobile, and conversion issues costing your agency quote opportunities.
k2insure.comCase study
An independent Florida agency writing personal and commercial lines across all 67 counties. K2 needed a site that could explain coverage clearly, hold its own against the direct writers, and turn a visit into a quote request — not just describe the agency.
The site is live and every page is built around one measurable outcome: quote requests submitted. Traffic and submissions are tracked from launch, and the numbers will land here as they come in.
What we do
Custom, mobile-first agency sites that quote fast and load faster — built around how insurance shoppers actually decide.
Own “insurance agent near me” in every city you serve, backed by a properly structured Google Business Profile.
Coverage pages, updates, hosting, and monitoring — your site stays sharp and current while you sell.
The difference
Nothing against them — they are solving a different problem. A good generalist builds you a handsome brochure. Insurance doesn't sell from a brochure, it sells from a comparison and a form, and that changes almost every decision on the page.
A general web designer
An insurance specialist
Builds one catch-all “Services” page
Builds a page per line of business, because that is how shoppers search and how Google ranks
Writes a twelve-field contact form
Writes a short quote flow, because every extra field on a phone costs you submissions
Treats carrier logos as decoration
Treats carriers, licenses, and reviews as the trust signals that decide whether someone calls
Optimizes for the agency's own name
Optimizes for coverage-plus-city searches, where shoppers who don't know you yet actually start
Hands over a site and disappears
Stays on to add coverage pages, collect reviews, and report on quote requests every month
How it works
01
A short call about your lines of business, your carriers, your service area, and where your leads come from today.
02
A clean, on-brand design built around quote conversion — reviewed and refined together before a line of code ships.
03
A fast, responsive, SEO-ready site, built and tested across devices before it ever goes live.
04
We handle the launch, then stay on for updates, new coverage pages, and whatever the agency needs next.
What gets built
Each page targets one thing a shopper actually types. That is what lets an independent agency compete with carriers who outspend you on ads a thousand to one.
/auto-insurance
Coverage page
Targets “auto insurance quote” and coverage-specific research searches
/home-insurance
Coverage page
Targets homeowners comparing deductibles and replacement cost
/business-insurance/contractors
Commercial niche page
Targets “contractor insurance” and trade-specific commercial searches
/umbrella-insurance
Coverage page
Targets existing clients researching a second policy — your cheapest sale
/locations/[city]
Local search page
Targets “insurance agency in [city]” across every town you write in
/reviews
Trust page
Targets shoppers who found you and are checking whether you're legitimate
Questions
Every build is a one-time design and build fee plus a flat monthly plan that covers hosting, updates, and ongoing work. The exact number depends on how many lines of business and service areas you need covered. The audit call is where you get a real figure — no obligation attached to it.
Most agency sites go live four to six weeks after the discovery call. The single biggest variable is how quickly you can get us content — agent photos, carrier lists, and licensing details are the usual holdup, so we send a checklist on day one.
Yes. Your domain is registered in your agency's name from the start, and the site content and design are yours on full payment. Holding an agency's domain hostage is a good way to earn a bad reputation in a small industry, and we don't do it.
Hosting, security and software updates, uptime monitoring, content edits as your team and carriers change, and ongoing local SEO work. You also get a monthly report showing traffic and how many quote requests the site produced, so the fee is never a mystery.
Quote requests can route to your inbox, to a shared agency address, or into whatever system you already run. We work with what you have rather than asking you to change how your team handles submissions.
You do, and that is deliberate. We build the site and structure the content, but your agency remains responsible for the accuracy and regulatory compliance of licensing disclosures, carrier appointments, and any coverage language. We will flag anything that looks like it needs your compliance review before it goes live.
Free audit
Get a free 5-point website audit showing the biggest SEO, trust, mobile, and conversion issues costing your agency quote opportunities.